Paid Media Buyer (Google, Meta, TikTok)

Responsibilities

• Develop, launch, and optimize paid media campaigns across Google, Meta, and TikTok
• Build and execute top and mid-funnel media strategies aligned with client goals and campaign objectives 
• Monitor campaign performance, pacing, and budget allocation to ensure efficiency and performance targets are met
• Analyze campaign data and provide actionable insights and strategic recommendations
• Present weekly performance updates and insights to clients in a clear, digestible, and confident manner
• Collaborate closely with creative, account management, and analytics teams to ensure campaigns are aligned and impactful
• Stay up-to-date on platform updates, media buying trends, and evolving best practices across paid media channels
• Become deeply familiar with client industries, audiences, and brand positioning in order to make informed strategic decisions
• Proactively identify new opportunities to improve campaign performance and scale results
• Assist in troubleshooting and addressing campaign issues in real time as needed

Preferred Qualifications:

• 2–3 years of hands-on experience managing paid media campaigns
• Proven experience with the following platforms:
   • Google Ads
   • Meta Ads Manager
   • TikTok Ads Manager
• Strong understanding of audience targeting, campaign optimization, media strategy, and performance analytics
• Ability to collaborate in a fast-paced team environment 
• Excellent communication and client-facing presentation skills
• Exceptional organizational skills with the ability to manage multiple campaigns and priorities simultaneously
• Adaptable and calm under pressure in fast-moving campaign environments
• Desire to push Get Engaged and our clients toward innovative, high-performing paid media strategies

Job Type: Full-Time

Education: Bachelor's (preferred) or equivalent experience required.

Location: Atlanta, GA (preferred) | Remote considered (East Coast Timezone)

Get Engaged Media is looking for a Paid Media Buyer who is passionate about performance marketing, paid social, and digital strategy. As a Paid Media Buyer, you will work as part of a cross-functional team to develop, manage, and optimize paid media campaigns for a variety of category-leading clients across Google, Meta, and TikTok.